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Apple is developing its own file format for virtual reality

05.07.2017 apleapplekot 0 Comments

Apple no longer hides the interest in virtual reality technology: fall Mac will be fully compatible with the SteamVR platform, why Apple works closely with Valve. As reported Holographica, cupertinos plans to develop its own video codecs and file formats for VR.


Apple is developing its own file format for virtual reality

The list of jobs found Apple should engineer the file formats for virtual reality “experience of implementing and/or developing media formats” and “experience with VR and 360 video”. Also, the company required engineer pipeline with “direct experience implementing and/or designing systems playback video VR or 360”.

Both specialists will be included in the CoreMedia team in the Group on interactive media (Interactive Media Group — IMG).


“Interactive Media Group provides the Foundation for media graphics and all the innovative Apple products including iPhone, Apple TV, Apple Watch, iPad, iPod, Mac as well as professional and consumer applications from Final Cut to iTunes and iWork. IMG takes on a new level of experience the media content on platforms such as iOS, tvOS, watchOS, macOS and Windows with technologies such as AVFoundation, CoreMedia, CoreAudio and CoreAnimation” – said on the Apple website.

Apple is developing its own file format for virtual reality

“The engineering team at CoreMedia IMG is responsible for implementation of software services of linear audiovisual media. This includes implies the local media playback, video on demand and streaming multimedia content. Our mediavigor used in Apple products such as Safari, iTunes, Photos, Music, Videos, iMovie on iOS and macOS, as well as in third – party applications,” according to the website CoreMedia.


Most likely, in this list you can enable and engineer in spatial audio that will be included in the IMG, but will be part of a team CoreAudio. The candidate is required “experience with audio systems, including DAW, audiodevice games, including Unreal, Unity and/or intermediate audio software for games and apps augmented/virtual reality”.

Apple is developing its own file format for virtual reality

So Apple intends to create its own standards for editing and playback of virtual reality and panoramic video. The company has experience in developing such products, from the Apple Lossless Audio codec to Apple ProRes. And in 1994, she even developed the format of QuickTime with support for panoramic and spherical photos with interactive viewpoints to move between perspectives within a scene.

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