Earlier this year, Apple launched an ad campaign dedicated to the privacy of iPhones. First, it was billboards at CES 2019 in January in Las Vegas:
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Then came a funny and cool movie about privacy:
And then the campaign got out of the United States altogether. It began with Canada, where Apple paged Google:
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Now the line has reached Germany. Billboards in the style are located in two cities: Hamburg and Berlin.
While the network has information about three billboards. One of them is located in the docks of Hamburg:
Photo: Frank Peters / Apple Germany
Literally, this billboard can be translated as “Gates to the world. But not for your information. ”
On another billboard is not the most original joke. You can find it on the railway bridge crossing the Shanz-Strasse:
Photo: Frank Peters / Apple Germany
This joke is based on a play on words. Literally, it can be translated as “It doesn’t talk about Hamburger as a Hamburger,” but we all understand that the not very talkative hamburger was mentioned here.
And another one. She can be found in Berlin on Karl-Liebknecht-Strasse. It just says “Welcome to the safe sector”. And this is an obvious reference to the GDR:
Photo: Frank Peters / Apple Germany
The main phrase of the campaign is written on all billboards: “Privacy is the iPhone.” But generally we are waiting for such billboards in Russia. I wonder how Apple will beat our privacy?
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Chief editor of the blog – Erika J. Wells .
