The iPhone XR was the best-selling iPhone in the United States in the third fiscal quarter of 2019. The study was published by Consumer Intelligence Research Partners (CIRP).
IPhone XR Review through the iPhone XS Owner
February 12, 2019
According to the study, iPhone models XS, XS Max and XR account for 67% of all iPhone sales in the US in the third quarter of this year, and 48% of them are iPhone XR. And this is a new record since 2015, when the iPhone 6 occupied a leading position in the market for a whole quarter.
The iPhone XR has become the dominant iPhone model. Its 48% share of sales is the highest we have seen for an individual iPhone model. The iPhone 6 in 2015 held the same position, but only the iPhone 6 Plus and several older models were among the competitors.
Apple decided to create a competitive model with modern features and a small price. Easy to choose between expensive XS and XS Max and older 7 and 8.
CIRP co-founder and partner
Why is XR so popular?
It is not much different from the XS, and is cheaper. The display is gorgeous, no OLED is needed. One camera shoots perfectly, and just enough for Instagram. And a huge amount of bright colors.
Video of the day: very realistic concept iPhone XR 2
May 8, 2019
According to rumors, the next-generation iPhone will get a dual camera, new body colors and improved hardware.
And what about the services?
The CIRP study has also affected Apple services. Among iPhone buyers in the third quarter of 2019, 47% use paid storage iCloud, 35% use Apple Music, and Apple Care has issued only 3% of buyers.
We are waiting for new services Apple TV + and Apple Arcade, which can attract both new buyers of Apple equipment, and force old customers to issue several more subscriptions. Still watching TV shows and playing games?
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