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The release of the iPhone 6s: how low will fall Samsung

Experts interviewed by the financial and analytical Agency FN Guide, predict that quarterly profit Samsung on the background of the start of sales of the new iPhone 6s and iPhone 6s Plus could fall below 7 trillion Korean won, or $5.9 billion.

To be precise, experts are predicting a profit of 6,61 trillion won ($5.6 billion) at the end of the third quarter of 2015, which is 6.4% lower than the previous forecast. The reason for the decline – the company’s problems on the mobile market. In April-June 2015 the share of Samsung in the global smartphone market fell more than 3% due to rising sales of iPhones and strong competition from Chinese brands such as Xiaomi, said Vestifinance.

Sales and net profit analysts expect Samsung level 50,17 trillion and 5.4 trillion won ($42.4 billion and $4.6 billion) respectively, which falls short of 1.12% and of 6.65% to the average forecasts from two months ago. The company Yuanta Securities predict quarterly operating profit of Samsung in the amount 6,03 trillion won ($5.1 billion) and thus believe that the increasing demand for budget smartphones should stimulate sales of more expensive machines manufacturer.

Anshul Gupta, research Director at Gartner, believes that after the fall in the share of Samsung in the smartphone market by 10 percentage points in the fourth quarter of 2015, the company will continue to be difficult to keep the leading position. Analyst Lee Ka Keun from KB Investment & Securities doubts that growing semiconductor and display businesses will be able to save income producer.

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Moreover, in the recent case of Samsung semiconductor sector also aren’t going too well. This month, two companies refused to supply processors Samsung, and this is another significant blow for the Asian vendor. First, it became known that the exclusive supplier of processors for the next generation of Apple devices will be TSMC. This information was spread by the portal DigiTimes, citing the Chinese publication Commercial Times.

According to the source, TSMC will start mass production of chips A10, designed for the next generation of Apple handsets, in March 2016, Before South Korea’s Samsung was involved in supplying chips for Apple. Now TSMC will remain the only one in the list of providers.

Later manufacturer of graphics solutions, Nvidia is also selected as the exclusive partner for the production of graphics chips, next-generation architecture of Pascal chipmaker TSMC. Samsung expected to receive the right to produce these chips, and some market observers had previously predicted that she will perform the second partner of Nvidia. Eventually it was revealed that the company decided to confine myself to TSMC.

In April-June 2015 net profit Samsung amounted to 5.8 trillion won (about $5 billion), which is 8% lower than a year earlier. The company’s profit has been declining for five consecutive quarters. Operating profit on an annual basis declined 4% to 6.9 trillion won ($5.9 billion), while sales by 7% to 48.5 trillion won ($41.6 billion).

A division of Samsung IT & Mobile Communications, responsible for the development, production and sale of smartphones, made an operating profit of 2.8 trillion won ($2.4 billion), which is 38% less than the value a year ago.

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Official sales of the new iPhone 6s and iPhone 6s Plus was launched on Friday, September 25. To purchase the device will be available to residents of Australia, UK, Germany, Hong Kong, Canada, China, New Zealand, Puerto Rico, Singapore, France, Japan and the USA. Russia among the countries of the first wave there.

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