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Apple’s dangerous game with the names

One of the first orders of Steve jobs after his return to Apple in 1997 was to reduce a large number of products. The goal was simple: to cease to confuse buyers a large number of items. It seems that Apple is moving in the opposite direction. The best example is constantly complicate the schema […]

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Called Apple 9.7 inch iPad Pro fully replace PC

When last year Apple introduced a 12.9-inch iPad Pro, many thought that it copies a Microsoft Surface Pro. At the presentation on Monday, Cupertino made a retaliatory attack. Announcing a mini version of the iPad Pro Vice President of worldwide product marketing Apple, Phil Schiller called the user ecosystem of Windows part of the target […]

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12.9-inch iPad Pro: first impressions and reviews

Many iPad users breathed a sigh of relief when they learned that the new model will get a display “standard” diagonal. After all, with a powerful stuffing and interesting accessories first iPad Pro with its 12.9 inches is clearly not enough compactness. New 9.7 inch iPad Pro cover-keyboard weighs as much as iPad Air 2, […]