The prospects of Samsung in battle with Apple is not too bright, said analyst Brian white of the company Drexel Hamilton. According to his forecast, the main competitor “Apple” giant is a Huawei.
“We expect the Chinese company will push Samsung, and this place will probably go to Huawei, says white. In the future we will witness a fight against Huawei Apple and Samsung and maybe a few smaller competitors under them.”
White expressed confidence that the new flagship Samsung Galaxy S8 will not have a significant impact on iPhone sales, since many users expect a radically new model of the Apple phone this fall. In the next 3-5 years, some manufacturers of smartphone “will depart on the second plan,” he said.
With great hesitation to the long-term chances Samsung applies venture investor Hans Tung of GGV. He is convinced that the mobile market is saturated, and consumers to attract increasingly difficult.
Tung believes that Apple is a big advantage over Samsung and Huawei, as the iPhone maker produces both software and hardware for their products.
In order to fight for market share, manufacturers of mobile devices have to create their own ecosystems — and they should be well integrated and offers users the best opportunities. There is also a market leader Apple.
When it announced the Samsung voice assistant with artificial intelligence Bixby seems to be “fairly rudimentary”, though the company undoubtedly will try to make progress in this regard.
According to IDC, in the fourth quarter of 2016, Apple and Samsung controlled 18% of the global smartphone market, Huawei was 11%.