During the announcement of the quarterly report, Tim cook noted that Apple services have become one of the most profitable categories. Over the last quarter, the company’s income from services increased by 22% and amounted to $7.3 billion.
Apple’s revenue from the work Apple Music, Apple Pay, AppleCare, iTunes, iCloud and the App Store in the second fiscal quarter of 2017 amounted to $6 billion. the Current revenue of $7.3 billion has allowed the Apple to be in the Fortune 100. According to Tim cook, such a result, the company achieved even earlier than expected.
Note that Apple always expects a significant profit from services, constantly developing and improving them, and this, in turn, increases the number of users. In the third quarter of the current fiscal year, the number of paid subscribers of the services Apple has reached 185 million. With more than 20 million users were added in the last 90 days.
With the release of the new iPhone and iOS 11 Apple expects a further increase in the number of users. One of the ways to attract more users is to update the App Store. In new iOS apps and games in the Apple store are divided into different tabs, and a new section will appear, in which the company will be detailed to highlight available applications and to gather recommendations.