The announcement of the iPhone 7 this week not only attracted to the screens, even far from the world of IT users, but also greatly affected the other side of life. For example, a sharp decline in traffic experienced one of the most popular in the world porn Pornhub resource.
Vice President of PornHub Corey price said that during the presentation of Apple on the resource resulted in a decrease in traffic of 10% among the users of iOS devices. After the completion of the event flow user returned to the previous level, having a characteristic outburst, during which the iPhone and iPad were able to throw out the emotions from the sight.
According to the statistics of video sharing, the users of iOS devices make up more than 35% of the daily audience of 60 million people. Since the online Apple stream was available mainly for iPhone, iPad and Mac, their owners prefer viewing the presentation, causing the global traffic from iOS devices on PornHub fell 9.5%.
With regard to statistics on browsers, the traffic with different versions of Safari, including desktop, down 8.7%. After the presentation of the iPhone 7 it was possible to observe the same characteristic peak, which reached almost 6%.
According to price, they were not too surprised at what happened to PornHub traffic during the presentation of the new iPhone.
“Being fans of Apple technology we do not have anyone to blame for what they have sacrificed time on Pornhub in order to see new products Apple. We would have done the same,” the company said.
In PornHub added that they, like most Apple fans, delighted with the iPhone 7, which will provide a more enjoyable use of video sharing, thanks to water resistance, enhanced battery life and better screen.
