Today, 10 October, users in the Network celebrate the birthday of the social network “Vkontakte”. The 10-year anniversary coincides with the birthday of Pavel Durov — Creator of the social network.
10 Oct 2006 “Vkontakte” appeared on the web. Since then, the social network registered more than 140 million people. To date, active audience Vkontakte is 90 million users who each day send to each other at least 5 billion messages. According to SimilarWeb, the social network takes the 4th place among all the visited sites in the world and is the first popular in Russia and Ukraine.
Your tenth birthday Vkontakte celebrates to 1 April 2016, the social network introduced a major update of its desktop version. In the course of the updates were made the global redesign of all blocks of a resource. The goal is to make the draft uniform, not all versions, because after regular and updates mobile websites its desktop version is somewhat outdated.
The day of Foundation of VK coincide with the birthday of its Creator, Pavel Durov, who today turns 32 years old. On his page “Vkontakte” Durov published an article on 10 lessons that he learned in the process of creating the social network.
1. Everything can be done quickly. The first version of Vkontakte in 2006, I have collected over the month. To grow it became immediately. Contrary to popular opinion, work is done either quickly and efficiently, or long and bad.
2. All *should* be done quickly. Along with Vkontakte in 2006 raised some more sites with the same concept. Now they are forgotten only because it makes developing faster.
3. Growing need in the direction that is organic. VKontakte grew out of the success of the forum, Saint Petersburg state University forum the University of the success of the site for scholars. Each successive step should be based on the Foundation of existing successful experience.
4. People aren’t idiots. They feel – often unconsciously – the quality of what You offer. Each nice detail and well thought out detail, no matter how insignificant it may seem, brings new loyal users.
5. To combine multiple roles effectively. The first months of the existence of Vkontakte I created all code, graphics, wording, interfaces, marketing. The combination has eliminated the time spent for communication.
6. Listen to is only your intuition. Whenever I listened to the opinions of “elder and intelligent,” I have wasted my time. If you feel that You need to do is ignore the opinion of the authorities.
7. Quantity does not mean quality. Team Vkontakte was small, but consisted of talented and motivated people. Such a team is more efficient army working for wages of mercenaries.
8. To trust 100% anybody not worth it. No matter how You consider someone trustworthy, and know how old it key issues better control personally.
9. Fear does not make sense. During the management of Vkontakte was a lot of DDoS – attacks, criminal cases, joint war, consumable server, media war, action, intrigue. Emotions are not productive and do what needs to be done.
10. Principles before profit. VKontakte defended the interests of users, while its competitors had betrayed them in favor of advertisers, shareholders, officials. The benefit others – the only cause of true success.
