Voice assistants, Cortana and Alexa will work together. On mutually beneficial cooperation Amazon, and Microsoft, writes The New York Times.
How it will work: if you have a smart column Echo from Amazon and you want to use Cortana, you need to ask to run it. The same works in reverse.
The unification of voice assistants is beneficial both Amazon and Microsoft. Cortana, for example, works better with services owned by Microsoft, and Alexa will help you purchase products on Amazon.
The head of Amazon Jeff Bezos has offered cooperation to the head of Microsoft Satya Nadella last spring. Users will be able to try the first beta at the end of 2017. Jeff Bezos offered this kind of cooperation Apple and Google, but the official confirmation of their participation no.
Will it affect sales of speakers from Apple? Yes, but only slightly. Siri is not the best assistant and two-in-one from Microsoft and Amazon will be a strong argument in the choice of the smart speakers. Together, their strengths will complement each other and provide customers with a wider range of possibilities.