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“It is as if you are starting a business from scratch again”: how can a perfumer survive quarantine & nbsp

In the Family Streak podcast, we talk with entrepreneurs about ways to survive during and after quarantine. The guest of this issue is Veronika Brukhovetskaya, the founder of the perfume studio “Aromaobraz”, where they create individual aromas for people and brands. This studio Veronica opened 10 years ago. And now he admits that in the midst of a pandemic he feels as if he is building this business anew. Why do you need an individual flavor and how can it help during quarantine? How to build remote work in a business where smells matter? And is it possible to switch to online mode without attachments?
02:30 – On the impact of quarantine on business

05:38 – About the production of sanitizers
11:20 – How to translate the perfume business online?
12:45 – About the trends after the pandemic
18:40 – How will small businesses overcome the crisis?

21:03 – About business support
The producer and editor of the issue is Maria Pogrebnyak, the sound engineer is Vladimir Chistyakov, the composer is Ilya Arzhadeev.
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Chief editor of the blogErika J. Wells .

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