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In the new ad for Apple users AirPods go on the walls [video]

Simultaneously with the new iPhone Apple announced another interesting device: wireless headphones AirPods. For the first time Apple released a Bluetooth earphone, but this decision suggests — in the new iPhone doesn’t have a Jack 3.5 mm for headsets, so owners of the iPhone 7/7 Plus you have to either use the adapter or to carry branded headphones with the Lightning connector.

Apple today released a series of commercials with the slogan “AirPods and iPhone 7 – almost magic.” New headphones – the product, which, despite the seeming simplicity, a sense of the magic of Apple. And that magic starts with packing and ends with the connection and device management, which brings a wave of pleasant emotions. As the company says, this accessory brings the convenience and quality wireless sound to a new level.Three promotional video Siri, Pairing, Stroll and Notes – will be broadcast on American television next week.


As in the case AirPods no buttons, all control is via the voice assistant. To trigger Siri, you must twice tap the headset, then voice command. Using these actions, you can accept and reject incoming call, make louder/quieter the sound and pause the music. You should give credit to Apple: Siri understands what they want from it, in any, even the most noisy environments.


AirPods don’t need to adjust like other headphones with wireless connectivity. Users simply open the case, touch the headphones — and they are instantly configured to work with iPhone and Apple Watch. Headphones automatically switch between call and music iPhone on the Apple Watch.

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Two optical sensor and the acceleration sensors in each of the earphones in conjunction with the processor W1 determine when the AirPods are in your ears, so the sound is transmitted only when the user is wearing the device. If you pull the headphones, the music automatically pauses.


AirPods included with the charging case on sale in December at a price of 12 990 rubles at the end of October. To work with the headphones required iOS 10, watchOS 3 or macOS Sierra.

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