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Google explained why Google Maps find residence Obama’s request “house nigga”

The incident with the label “house nigga” in search of the White house using Google Maps drew the old problem of racial intolerance and cheered opponents of Barack Obama.

Criticism Google has started to gain momentum when one of the users found that the service cards from the company on request “house nigger” or “nigga house” (it was later found another request “nigga king”) points to the White house. Users also found that politically incorrect for the North America request “nigga university” points at Howard University, which is historically related to higher education black-skinned Americans.

On the eve of Google apologized for the binding of the phrase “house nigga” on the cards to the White house. Also in the company’s official blog has published the explanation of the “Easter eggs”: algorithms relevant search linked the actual search queries, discussions on sites (when the reported sentence is concerned the White house, and then came an angry discussion with a specific point on the map.

The search results also depend on the context in which referred to one or another name, location of the user region, which opened card at the time of the search (Google is just looking for near by location match). Thus, to obtain more or less “clean” result, you must open the map in the world.

Google is working on solving the problem, and promises to improve search algorithms to avoid such in the future.

Recall that the Internet giant recently came under negative public outcry in connection with the map editor that allows users to make map information for the development of the service, due to what appeared on maps logo Android pissing on the Apple logo. Editing feature cards immediately closed.

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