In February Facebook announced a special app for smart TVs and set-top boxes Apple TV and Amazon Fire TV. The exact release date is not known, but now a program called “Video” officially became available for owners of Apple set-top box of the fourth generation.
The Facebook app allows you to view videos posted by your friends and companies that are subscribed. Also available is a search feature clips on the social network. Facebook gives Video recommendations based on preferences and activity on the site.
The next move is Facebook in the fight against YouTube, a popular video service, which users are viewing a video in total more than a billion hours a day. This official YouTube app has long been present on “smart” TVs and set-top boxes. Twitter previously released on Apple TV, Amazon Fire TV and Xbox One own app for conducting live broadcasts.
Videos are a main source of income of the world’s largest social network, so Facebook tries to be proactive and to introduce various innovations. Recently, for example, the service began to show ads in middle of video
In addition to this, Facebook announced plans to monetize Photomovie broadcast, allowing the stars and brands that they use a 20-second commercials.