Chinese company Oppo has accused Apple of plagiarism, claiming that the Retina Flash, implemented in the iPhone 6s, repeats what is already available to owners of devices of this company. The smartphone manufacturer is confident that a California company had illegally used its technology.
When using the front camera of the iPhone 6s and iPhone 6s Plus in low light conditions, the display of the Communicator performs the role of flash, for a short period of time, illuminating three times brighter than the maximum level in normal mode. At this point, the camera automatically adjusts the white balance so that the colors are more natural.
Apple describes the technology as follows:
“When taking a selfie pre-flash determines the level of light, and then fires the flash True Tone Flash on the display, optimally complementing the ambient lighting. In the end you get a beautiful picture with realistic colours and natural skin tone. Based Retina Flash is an innovative technology: a special processor increases the brightness of the screen three times compared with the normal condition.”
Similar functionality called Screen Flash implemented in smartphone Oppo R7, Oppo R7 Plus, Oppo R7 Lite and the Oppo Mirror 5. The company has filed judicial claims Apple, but drew public attention to this fact via Twitter.