Analysts at BI Intelligence predicts the success of the Apple Watch in the medium term, not only not only in the market of wearable electronics, but among the traditional watches. It is reported Dailycomm.
According to the forecast of experts, by 2020 the share of the Apple Watch will account for 40% of total supply premium hours worth 350 dollars. By this time the number of issued Apple electronic bracelets will reach 40 million.
According to the results of a survey conducted by BI Intelligence, revealed that the majority of users who thought about buying a “smart” hours, are more interested in applications that displays various notifications and enable them to care for their health. While the Apple Watch is recognized as a more attractive product than the competitors based on Android Wear OS.
The study also noted that in the context of growing international market of wearable electronics multifunction computerized watch will begin to displace the fitness bracelets, like Fitbit, so that the latter will fall to 42% by 2020 and 48% in the current year.
Meanwhile, according to UBS analysts, users have become less interested in the Apple Watch and search the Internet for information about this device. In many countries, the number of search queries associated with the Apple Watch, has decreased by 60%.