In July, Apple has hired another veteran of the automotive industry Douglas Betts, who gave the car his entire professional life — 28 years, previously held the positions of Vice-President of the Italian-American automaker Fiat Chrysler and CEO of the Japanese automaker Nissan Motors Manufacturing. LinkedIn account top Manager his job in “the Apple company” is designated as an Operations — Apple Inc. without any details. Neither Betts nor Apple did not comment on what this implies.
Parish Betts in Apple revived the rumors that IT activates the giant project, codenamed Titan on creating your own unmanned electric vehicle. Market experts in this regard are of the opinion that the most successful investment of 200 billion stock of the company would buy an American manufacturer of electric Tesla. From a financial point of view, the question does not arise: the company is worth $34 billion, while Apple has $203 billion.
Important purchase which at the moment could make Apple – Tesla, ” said Piper Jaffray analyst gene Munster. With such an incredible reserve of cash the widest opportunities open up, and cars, as you know, recently included in the top interests of the company.”
In limited hiring for your automotive project. In February it became known that to “Apple” the team was joined by Johann Jungwirth, former head of R & d at Mercedes-Benz, and Mujib the above image, the chief engineer of the developer storage batteries A123 Systems. Apple also hired Field Furgala, the famous Swiss specialist car-robots. Before Furgal was the acting Deputy Director of the Autonomous systems Lab at ETH Zurich, and also headed to be launched by the European Commission project automatic Parking V-Charge.
Now Apple continues to search for experts in robotics and computer vision. In Cupertino have moved and Robert Gow, former employee of the Swedish-American manufacturer of safety equipment for vehicles Autoliv; Hugh J., formerly employed at EMCO Gears, specializing in transmission and stabilization systems; David Perner, engaged in Ford engineering and design; Fernando Kuhn, in charge at GM for the interior design and interior. Professionals with experience in the automotive industry is in the Department of industrial design at Apple. In September 2014 there was a job close friend of the Director for design of Apple’s Jonathan Ive, Marc Newson, who had a hand in the creation of the concept car Ford.
This is not a complete list of automotive industry professionals who came to Apple. Officially, the company did not comment on project Titan, but at the end of may, senior Vice President of Apple’s Jeff Williams acknowledged that the Corporation’s interesting automotive sector.
In early 2015, the entrepreneur, one of the investors the service on booking trips Uber and former General Manager of Netscape Jason Calacanis foretold a quick sale Tesla company from Cupertino. According to him, Apple will buy the manufacturer of electric cars over 18 months for $75 billion In the same company, apparently, there are doubts about the advisability of investing in Tesla. In March at the annual meeting of shareholders of the company, the investors asked by CEO Tim cook to think about buying a manufacturer of electric vehicles. However, Apple CEO evaded the question, saying he would be glad to hire this company used the technology CarPlay.