As it became known, last month Apple gave employees retail Apple Store 9 months of free subscription on the Apple Music service. A gift presented together with branded headphones Beats by Dr. Dre.
Now as for the past several years, Apple employees get for Christmas from the company hoodies, t-shirts, backpacks, baseball caps, bags and other branded stuff with the logo of the company. In the opinion of management, these small gifts help to improve the mood of employees, to give them strength. This time Apple has endowed the staff of Apple Store in-ear earphones with remote and MIC and free access to proprietary music service.
General staff Apple employs 110,000 employees, including 30,000 in the retail network in the U.S., and 15,000 in the international network of the Apple Store. The cost of Apple Music subscription for a period of 9 months is $ 90 and includes unlimited listening iTunes library, the ability to save songs, albums and playlists offline to listen to music selections.
Service streaming music from Apple today, not yet fully revealed its potential. Despite decent for a beginner indicators Apple Music have a long and thorny path before it reaches the popularity level of competition.
The project, the launch of which the company was preparing very thoroughly. However, there is concern that in this case Apple waited too long, and there was music product on perfectly formed market, where competitors provide their customers interesting services on more favorable terms of cooperation.