The number of active users of social network Instagram has increased to 700 million people, in Russia, a service for sharing photos and videos take about 10% of Russians. Such statistics leads the administration of the service.
Instagram connects the growth of the audience with the introduction of new functions, in particular the section with disappearing video and photo Stories, online broadcasts and disappearing of messages in Direct. The social network has increased the number of users to 100 million in four months and doubled them for two years.
Instagram belongs to the social network Facebook, which bought it in 2012 for $1bn. Then Instagram had 30 million users. Now Instagram brings to Facebook a significant part of the revenue.
In Russia the service is used about 10% of Russians, that is, 14.4 million people of the total population in 146,5 million
According to the results of an independent study, the maximum in Russia the number of users Instagram is concentrated in Moscow — every fourth resident has an account in this social network. In St. Petersburg every fifth. Together in the Russian million cities is home to about 22.5% of the population and account for almost 52% of the total number of users of Instagram in Russia.
The researchers note that teenagers (13-17 years old) parents prefer to buy equipment based on Android — those users among young people, more than 60%. If you look operating system for all age groups, here Android users — almost 52%. IOS about 36%.
It is noteworthy that of 12.32% at the technique on both iOS and Android. Thus, every 10th user has an additional device on a different operating system. The only city where among the users of Instagram, is dominated by fans of technology from Apple (44,11%), Moscow, the authors of the study.
