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The cost of the iPhone to the equivalent of 4.5% of the annual budget of the Russian family

According to the “iPhone index”, compiled by the American marketing company WebPageFX, the cost of the iPhone in Russia is equivalent to 4.5% of the annual budget of the family.

The leader of the ranking are the United States: in this country the price of the device is $649, which is equivalent to 1.6% of the annual income of the American family. On the last line of the rating — Indonesia here: iPhone sold at $863, and buy the gadget takes up to 39.3% of the annual budget of the family. Thus, American family per year can buy 63 iPhone, Indonesian or two.

Experts WebPageFX note that in different countries, the gadgets are different: for example, in Brazil the iPhone sold twice as expensive than in the US. In Brazil, the iPhone costs $1107 (9.5% of annual income), Turkey — $1015 (7,2%), in Sweden — $876 (despite the General high cost, the volume of gadget in the Swedish annual income of the family does not exceed 3%), China — $851 (13.8 per cent). In France, the iPhone will cost $771 (2.7 per cent). In Germany and Austria the device is $760 (2,4%), in Norway — $808, but the share in the annual budget similar to the shares of German and Austrian households (2.4 percent).

The most successful countries on the index iPhone after the U.S. are South Korea (1.8 percent, to $741) and Luxembourg (1.9% and $735), reports <url>.

According to WebPageFX, the average cost of the iPhone in Russia is $860, or 55 900 rubles (at the rate of the CBR on August 20). iPhone 6 on the website apple.com estimated at 48 900 rubles, iPhone 6 Plus 55 900 rubles.

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