Chinese electronics manufacturer Huawei Technologies by the end of 2018 intends to get around Apple in terms of production and become the second largest smartphone manufacturer. This was stated by the CEO of the consumer division Consumer BG Yu Chengdong in an interview with The Wall Street Journal.
Huawei plans to oust Apple, which is now in second position in this segment, behind only Samsung.
“This year and next will be fundamental to our success, and we really work hard,” said Yu Chengdong at the annual international consumer electronics show IFA in Berlin.
Now most of the mobile devices manufacturers are forced to fight for a place under the sun to be at least in the top five. But the Chinese Huawei Napoleonic plans: the manufacturer intends to outstrip the iPhone and the Galaxy and become the number one company in the mobile market in the next 4-5 years.
10% of their income Huawei invests in the development of new devices. The company collects IT-giants, as its engineers engaged in the development of not only smartphones, but also network technologies. Only above them the company employs approximately 10,000 employees.
According to Gartner, in the second quarter, the share of Huawei in this market was 8.9% versus 12.9% for Apple and 22.3%, Samsung.
Earlier, the President of the division of strategic marketing, Huawei Shao Yang said that “the era of the iPhone will end in 2020”. According to him, in this industry there is the 12-year cycle. In 1995 Motorola introduced the multi-functional mobile phone, though. In 2007 Apple introduced the iPhone, which began a new era. According to Yang, this cycle will be completed before 2020 and then will come the era of superphones.